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Privacy Policy

PRIVACY POLICY (last amended March 30, 2016)

Watchmaster knows that you care how information about you is used and shared, and we appreciate your trust that we will do so carefully and sensibly. This notice describes our privacy policy. By visiting watchmaster.com, you are accepting the practices described in this Privacy Policy.

1. Collection of Data

The information we learn from customers allows us to personalize and continually improve the shopping experience at watchmaster.com. This policy will outline the various types of information collected and provide information about your rights with respect to the collection and sharing of such information. By visiting watchmaster.com, you accept that your visit and any dispute over privacy is subject to this Policy and our Terms of Use, including limitations on damages, arbitration of disputes, and application of the law of the State of Illinois. If you have any concern about privacy, please send us a thorough description to feedback@watchmaster.com, and we will try to resolve it.

2. Data collected by Watchmaster

WATCHMASTER collects, processes and uses the following data:

  • Inventory data. This means data which you yourself enter for registering with Watchmaster, such as name, address, telephone number, date of birth, age and email address.
  • Usage data. This means data generated when using Watchmaster, for example data on product purchases and your surfing behavior on Watchmaster, e.g., which products you look at.
  • Web usage data. This means data collected by a standard technology ("Cookies") and web server protocols containing information on how the website is used. This includes data such as the date and time you visited Watchmaster, the individual pages opened, the time spent on the website and the websites you visited immediately before and after Watchmaster. WATCHMASTER also uses the IP address of your computer to identify your geographical location so that it can offer you localized contents and your local language.
  • Reviews. This means data you give us if you write a product review or rate your purchase of a product. You can choose a user name for the review area.
  • Information about product purchases. This means data on a purchase you made via Watchmaster.

3. Use of your data

Collecting your data enables WATCHMASTER to offer you a user-friendly, efficient and secure internet offering. In detail, WATCHMASTER uses your data for the following purposes:

  • WATCHMASTER stores, processes and uses your data so that it can provide you with the Watchmaster platform including product evaluations and the services you want, for example carrying out your product purchases. We pass on the personal data necessary for carrying out the purchase (such as your name and telephone number) to the seller you selected.
  • WATCHMASTER stores, processes and uses your usage data to inform you about offers that might interest you. To this end, WATCHMASTER analyses data stored about you. WATCHMASTER uses the results of this analysis to customize advertising banners and offers on Watchmaster to you personally.
  • You hereby expressly consent to WATCHMASTER displaying personalized advertising based on this analysis of your data on the Watchmaster website. If you no longer want this, you can object to your data being used for this purpose at any time.
  • WATCHMASTER also stores, processes and uses your data to monitor visitor flow to Watchmaster and to analyze website performance so that we can improve user experience.
  • Your data are also stored, processed and used to improve Watchmaster and to prevent or identify misuse, especially fraud.

4. Sending of advertising by email

If during registration or later (e.g., during a purchase) you consent to WATCHMASTER sending information by email, you also consent to WATCHMASTER using your data to send you information about Watchmaster or other services offered on Watchmaster by email.

If you no longer want to receive such emails, you can object to receiving further messages at any time. Send the objection by email to unsubscribe@watchmaster.com or by letter to Watchmaster United States Inc., 332 S Michigan Ave, 9th Floor, Chicago, IL 60604. Alternatively, you can click on the "Unsubscribe" button in the emails sent to you.

You cannot waive the applicability of the Terms of Use, this Privacy Policy, or prevent the delivery of legal notices or other non-marketing communications to you. Regardless of your communication preferences, the Terms of Use and this Privacy Policy will still govern your use of watchmaster.com, and it is your responsibility to review them for changes.<


WATCHMASTER uses "cookies" to analyze web traffic, modify services, contents and advertisements, to measure the effectiveness of advertising campaigns and to promote trust in and the security of Watchmaster. A cookie is a very small text document which often includes an anonymous unique identifier. When you visit a website, the website computer asks your computer for permission to store that file in a part of your hard disk specifically meant for cookies. Every website can send its own cookies to your browser if your browser settings permit this, but your browser only gives a website access to those cookies that it sent you and not to cookies sent to you by other websites (to protect your privacy). You can refuse to accept cookies by changing your browser setting so that it does not accept any cookies. However, if you choose this setting, you might not be able to use certain current or future elements of our website. If you want more information about cookies and how to set your browser so that it rejects cookies, please go to www.allaboutcookies.org. 

WATCHMASTER uses cookies to distinguish you from other users and, in conjunction with the WATCHMASTER web server protocol files, to compute the total number of people visiting Watchmaster. The generated web usage data help WATCHMASTER to generate feedback so that it can continuously improve Watchmaster and better serve its users. This does not enable WATCHMASTER to collect personal data about you. WATCHMASTER does not store any data you send it in cookies..


This website uses Google Analytics, a web analysis service offered by Google Inc. ("Google"). Google Analytics uses so-called "cookies," text files saved on your computer, that enable your use of the website to be analyzed. As a rule, the information generated by the cookie about your use of this website is transmitted to and saved on a Google server in the USA. Google uses this information to analyze your use of the website, to compile reports about website activities and to render other services related to the use of the website and the Internet on behalf of the operator of this website. Google will not combine the IP address sent by your browser for Google Analytics with other data. You can refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. In addition, you can prevent Google acquiring the data generated by the cookie that relate to your use of the website (including your IP address) and the processing of the data by Google by downloading and installing the browser plug-in provided under http://tools.google.com.

7. Transfer of personal data to third parties

WATCHMASTER passes on your data to third parties, especially WATCHMASTER partners, if this is necessary to render services requested by you (for example passing on your details to sellers from whom you want to buy something) or as necessary to operate and maintain the website. WATCHMASTER shares information with a third-party intermediary to manage credit card processing. This intermediary is not permitted to store, retain, or use billing information except for the sole purpose of credit card processing on WATCHMASTER's behalf. We reserve the right to disclose personally identifiable information if we are legally obliged to do so or if we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process. Reviews and user names chosen in conjunction therewith can be published by WATCHMASTER on the review screen of the pertinent product. By confirming the review, you consent to such publication of that review and your user name. Other data about the user shall not be made accessible or sent to other users or visitors by WATCHMASTER. WATCHMASTER does not share, sell, rent, or trade personally identifiable information with third parties for their promotional purposes.

8. Other websites

Please bear in mind that our Data Protection Policy no longer applies if you leave our website via a link and visit a different website. If you visit a different website, the terms and policies of that website shall apply. This also applies for websites that link to our website. Please read their terms and polices before doing so.

9. Data transmission

Unfortunately, the transmission of data on the Internet is not 100% secure. Even though we do our best to protect your data, we cannot guarantee the security of your data sent to our website. Every transmission is at your risk. Once we receive data, we apply strict procedures and security functions to prevent unauthorized access.

10. Changes to this data protection policy

Our Data Protection Policy can change from time to time. We shall not restrict your rights under this Data Protection Policy without your express consent. We shall post all changes to the Data Protection Policy on this site. You should check our web site frequently to see recent changes.

11. Children

We do not sell products for purchase by children.

12. Your California Privacy Rights

California Civil Code §1798.83 permits our visitors who are California residents to request certain information regarding their disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an e-mail to privacy@watchmaster.com or write us:

Watchmaster Privacy Rights
Watchmaster United States Inc.
332 S Michigan Ave, 9th Floor
Chicago, IL 60604

© 2016 Watchmaster United States, Inc.
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