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The most famous watch trade shows worldwide


If you would like to get an overview of the prices of Rolex, Omega and other major luxury watch brands, meet fellow watch enthusiasts, or hope to get good deals, going to a watch exchange can be worthwhile. Here you will find an overview of the world's best-known watch trade shows and their dates for 2022.

In contrast to large watch fairs and events such as SIHH and Baselworld, watch exchanges also allow private individuals to sell their collections and models. However, many distributors use the fairs as an opportunity to sell off their remaining collections at lower prices. The fairs vary in size and thematic focus – from the antique watch fair in Furtwangen to international watch trade shows in the USA, you will find almost everything.

If you are still inexperienced when it comes to watches, it can be helpful to go to the fairs with an experienced collector who can help you negotiate prices and identify counterfeits more easily. If you want to minimise the risk of being ripped off, you should go to watch trade fairs that are based on memberships. Alternatively, you can buy directly from verified online retailers such as Watchmaster, where buying and selling luxury watches online is as easy and secure as possible. Moreover, all watches are being checked for authenticity and certified, which gives you peace of mind that your pre-owned Rolex is guaranteed to be original.



Watch trade shows and their dates in 2022


To help you plan your next visit, we have summarised the best-known trade shows for watches in Germany, Austria and Switzerland as well as the United States for you here, along with their dates for 2022.

Please note: Due to the pandemic, the event dates which have been scheduled so far are always subject to the risk of cancellation or postponement – even at short notice. Therefore, please check regularly with the respective organisers of the watch exchange events.


Antique Watch Exchange (Antik-Uhrenbörse | Glashütte, Germany)

Founded in 2013, the Antique Watch Exchange in Glashütte is one of the younger exhibitions on this list. It makes sense that a place as steeped in history as Glashütte serves as a focal point for antique watches. After all, the small town in Saxon Switzerland is the origin of German watchmaking and is still home to some of Germany's most important watch manufacturers. The watch trade show takes place at the same time as the "Glashütter ErlebnisZEIT" and, under normal circumstances, also includes a ticket for the German Watch Museum. To what extent these events and other exchanges will have to be adapted and restructured due to the Covid 19 pandemic is yet to be seen.

Location: Schillerstrasse 3A, 01768 Glashütte, Germany

Dates for 2022:

  • 15.05.2022


Antique Watch Exchange (Antik-Uhrenbörse | Furtwangen, Germany)

Once the heart of the watch industry in the Black Forest, which was also known beyond Germany thanks to companies such as Badische Uhrenfabrik and Union Clock, Furtwangen now hosts the largest antique watch bourse in Europe every year, bringing numerous dealers, sellers and visitors to the Black Forest. The exchange was founded in 1984 by Wilfried Dold, before he handed over the organisation to his companions Falk Völker and Jacques Barthillat who are still in charge today. While the bourse in Furtwangen initially brought together only 13 dealers, it is now considered one of the most important addresses for the trade of antique timepieces.

Location: Robert-Gerwig-Platz 1, 78120 Furtwangen, Germany

Dates for 2022:

  • 26. – 28.08.2022


International Watch and Jewelry Guild (IWJG) (United States)

With over 7,600 members from 72 countries, the International Watch and Jewelry Guild (IWJG) hosted in the USA is the world's most active exchange for trading luxury watches and jewellery. However, only registered members are invited to the trade show events, which are held up to twelve times a year in the United States. To become a member, you have to pay an annual fee of $300. Founded in 1988 by Burley Bullock, the IWJG provides its members with regular newsletters giving an updated price overview of current models of luxury watch brands, so that they always have a reliable basis for negotiation.

Dates for 2022 (Miami):

Location: 400 SE Second Ave. Miami, FL 33131, USA

  • 24. – 25.01.2022

Dates for 2022 (Las Vegas):

Location: 3801 S. Las Vegas Blvd., Las Vegas, NV 89109, USA

  • 21. – 22.02.2022
  • 25. – 26.04.2022
  • 14. – 15.06.2022


Munich Watch Exchange (Uhrenbörse München | Munich, Germany)

In 1989, the first Watch Technology Exchange was held at the "Deutsches Museum" in Munich and already managed to bring in 40 dealers. The number of visitors at that time was so high that the organiser Johannes Armborst himself was surprised at how well received this watch trade show was. Since then, the event has grown constantly and is realised by the company Eurotime-Watch-Fair since 1997. As of 2015, the exchange has been held in the "BallhausForum" of the "Infinity" hotel in Unterschleißheim, which is located near Munich.

Location: BallhausForum, Anna-Wimschneider-Strasse 1-3, 85716 Unterschleißheim, Germany

Dates for 2022:

  • 23.01.2022


Zurich Watch Market (Züricher Uhren-Markt | Zurich, Switzerland)

If you are looking for Swiss luxury watches and would like to buy them preferably directly in Switzerland, you have no choice but to visit the watch market in Zurich. Since 1993, this trade event has been organised twice a year by Alois and Sacha Iten at the "Volkshaus" in Zurich and now brings together around 70 dealers and collectors from Switzerland. Every year, around 800 visitors come from all over the world to experience Swiss craftsmanship first-hand.

Location: Stauffacherstrasse 60, 8004 Zurich, Switzerland

Dates for 2022:

  • 24.04.2022


Frankfurt Watches and Jewellery Exchange
(Frankfurter Uhren- und Schmuckbörse | Frankfurt at the Main, Germany)

Since 2011, over 80 exhibitors have gathered in Frankfurt at the Main to meet other watch enthusiasts and trade watches and jewellery. The trade fair takes place at "Klassikstadt", which has an impressive, light-flooded and open ambience. Tickets can be purchased directly at the event or ordered online.

Location: Orber Strasse 4a, 60386 Frankfurt at the Main, Germany

Dates for 2022:

  • Date still pending!


Cologne Watch Market (Uhrenmarkt Köln | Cologne, Germany)

The annual watch and jewellery market in Cologne brings national and international exhibitors from all over the world to the city on the Rhine. As every year, Haute Horlogerie timepieces as well as extravagant Haute Joaillerie pieces are presented and offered for sale. Furthermore, interested visitors will have the opportunity to purchase interesting specialist literature as well as all sorts of accessories. From an elegant pocket watch to a robust Breitling travel case, you can find virtually everything at this watch trade event.

Location: Martinstrasse 29-37, 50667 Cologne, Germany

Dates for 2022:

  • Dates will be announced at short notice!