GET THE BEST PRICE
SAFE, FAST AND SEAMLESS
Sell in 3 steps
Market value estimate
Tell us about your watch in the form below and we will get back to you to discuss the information we need. Based on your details, we will prepare a free, non-binding initial offer before the watchmaker inspection.
Binding offer
Once you have confirmed our price estimate, we will send you the documents for shipping the watch to us free of charge. Based on your watch and its accompanying documents, we check its provenance, authenticity and quality. On this basis, we prepare a binding offer (direct purchase or sale on consignment).
Payment
With a direct purchase, we make the payment within 15 working days of the contract being signed. With a sale on consignment, we transfer the price less our commission to you within 15 working days of the end of the return period.
Two ways to sell
Sale on consignment
With a sale on consignment, we find a buyer for your watch and you receive the highest possible payout.
Our commission is 20% for watches with a value of up to CHF 30’000. The commission for watches above this value or for collections is agreed individually.
We tell you about any servicing costs in advance; they are borne by you.
Direct purchase
We make you a direct purchase offer based on a fair assessment of the market and of your watch.
The offer price will be lower than with a sale on consignment, as we bear the financing costs, the stock risk and the servicing.
You don’t have to do a thing – we handle everything.
Offer your watch
Tell us about your watch – we will get back to you with a free, non-binding initial offer.
Your benefits
Get the most out of your watch
When you sell your watch through us, more of its true value is preserved. You pay our commission – nothing else, no hidden costs.
Expert support from day one
Based on real-time market data, our experts recommend the optimal asking price and give you a transparent overview of your expected net proceeds – before you have to commit.
Professional care for your watch
Our qualified watchmakers will carefully inspect your watch and let you know whether servicing is recommended before it is listed. Optional enhancements such as a professional polish are available if you would like to further improve the appearance of your watch. The decision is entirely yours.
Your watch is fully protected
As soon as you entrust your watch to us, it is fully insured for the entire consignment period, so it is protected at every stage.
Maximum visibility, professional presentation
Your watch is presented on our website – which reaches several thousand watch enthusiasts every month and is supported by our ongoing marketing activities. Every listing includes professional photos and highlights our certificate of authenticity and our warranty, giving buyers the confidence they need to complete the purchase.
Dedicated support at every step
Our team continuously monitors buyer interest and informs you promptly of offers or completed sales. If you would like to adjust your price, we can update your listing within 24 hours – taking into account current market trends, seasonal demand and our marketing strategy.
Customer Reviews
“Super happy that I could trade in my inherited Rolex Oyster Perpetual towards the purchase of an Air-King!”
“From sending in the watch to the payout, everything was straightforward. A stress-free watch sale!”
“The moment Watchmaster found the buyer, the payout was swift and the money landed safely in my bank account in just a few days.”
Questions & answers about selling
In principle, we do not exclude any brand. However, we need to see a realistic chance of selling the watch, and its market value should be at least CHF 3’000.
We currently accept sellers primarily from Switzerland and the Principality of Liechtenstein. Sellers from other countries are assessed on a case-by-case basis, as customs and import regulations have a major influence here. Under no circumstances can we buy watches from sellers resident in a sanctioned country. Please contact us and we will be happy to look at how we can help.
We cannot guarantee that we will sell your watch. However, as we look for buyers all over the world, the probability is very high.
Your watch is insured from the moment it is collected from your home until it arrives safely with the buyer. In the meantime, your watch is kept in secure premises.
You remain the legal owner of the watch until it is sold in accordance with the sales method applied. We take care of insured storage, insured shipping and the processing of the sale. Your watch is insured at all times. If no contract is concluded, we return it to you insured; you bear the cost of the return shipment.
That depends on the condition of your watch. As a rule, we only propose measures that are technically necessary and make economic sense. Thanks to our servicing volume, we can offer favourable rates for service and repairs.
With a direct purchase, we make the payment within 15 working days of the contract being signed.
No, the price is applied as stated in the contract. We agreed on this price together, and we will only sell your watch below the minimum selling price at your express written request.
You can reclaim your watch before the end of the sales period, provided it has not yet been sold. In this case, however, we must charge you the costs we have incurred for intake, valuation, provenance, authenticity and quality checks, preparation, listing and advertising, in the amount of our sales commission on the selling price. If you wait until the sales period of 365 days has expired, these costs do not apply.
