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Original watch or a counterfeit: How can one tell the difference?

It is becoming increasingly difficult nowadays to distinguish forgeries from authentic watches. So-called "Frankenstein watches" in particular make it significantly more difficult for prospective buyers to identify a fake by fitting counterfeit watches with individual parts from originals. The days are gone when fake watches carried a fake brand name or when models were …

Original watch or a counterfeit: How can one tell the difference? continue reading

Complications explained: The Power Reserve

Certain complications are already so embedded in our everyday life that we no longer perceive them as complications. The power reserve indicator, or just power reserve for short, is almost as essential to the modern dial of a luxury watch as the battery display on our smartphones. It is a subtle reminder to the owner to wind the watch to prevent it from stopping. Let's take a …

Complications explained: The Power Reserve continue reading
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From SSIH to the largest watch group in the world: How the Swatch Group rescued the Swiss watch industry

The 70s and 80s were among the most eventful years in the entire watch industry. While the sudden emergence of affordable Japanese quartz watches almost brought the Swiss watch market to its knees, the formation of the Swatch Group, which is now the largest watchmaking group in the world, proved to be a successful countermeasure. Not only in purely mathematical terms, but …

From SSIH to the largest watch group in the world: How the Swatch Group rescued the Swiss watch industry continue reading